A short video giving advice to my friend on how to upgrade a DIY ad for her small biz
Main Content
Welcome to My Parnasa
Are you the kind of person who wants to scale the highest mountain, and enjoy a relaxing, yummy cup of tea when you reach the summit? Then you belong here!
You've just found a friendly corner of the Web where we discuss smart work, meaningful life and finding the balance between them, hosted by entrepreneur, writer and activist Naomi Elbinger.
What's Good on My Parnasa?
Latest Posts

4 Ways a Launch Event Supercharges Your Marketing
A launch event can be an incredible boost to your marketing – but only if you do it right – and most people don’t.

My Biz Crashed, I Locked Myself up for 8 Weeks and Then…
Corona spurred me to plunge into the most risky, vulnerable venture of my career. Why? Because G-d, and the government, gave me a once-in-a-lifetime opportunity!
Must Read

I quit my job
I quit my job. To start a business. My business sunk into oblivion. We sunk into debt. Before too long, I was back on payroll. Here’s what I learned.

Why it’s Good to Give Your Brand a Stupid Name
Naming your brand can be a long and agonizing process. Most of us obsess too much over names. In fact, sometimes stupid names work the best. Find out why

How Offering a Free Consultation Hurts Your Business
Everyone else is doing it, but that doesn’t mean that you should too. It may be time for you to stop offering your first consultation free. Find out why
Quirky & Important

How I became richer and more relaxed this year
From a place of humility and gratitude, allow me to suggest why I am less harried and yet richer than you’d expect (despite a reputation as a superwoman).

How Evil Telemarketing Helped My Business Take Off
Warren Buffett wasn’t much help, but sweating over the phones and selling shonky products to vulnerable strangers was a big step forward.

How I Found Time
I run my own business, I have small kids, and I was BUSY. Then I discovered the secret of the 29-hour day. I’ll gladly share it with you, if you’re game.
Let's Build Your Success on the Web
My Parnasa's Naomi Elbinger loves to help businesses, organizations and individuals-with-a-mission to acheive their goals online. She builds beautiful websites that work for you through her company Yes Potential and offers Web business consulting power sessions.