I quit my job. To start a business. My business sunk into oblivion. We sunk into debt. Before too long, I was back on payroll. Here’s what I learned.
My Parnasa – The Blog
How Evil Telemarketing Helped My Business Take Off
Warren Buffett wasn’t much help, but sweating over the phones and selling shonky products to vulnerable strangers was a big step forward.
How Being an Slimy Telemarketer Made Me a Better Person
When I was 17, I finished high school and got my first real job. When I say “real,” I mean a job that wasn’t working for a close relative. A job that wasn’t serving up Kosher for Pesach gefilte fish for my grandmother’s catering company. Nor gluing two-tone fashion buttons for my uncle’s shmatta business. Nor sorting […]
How I Found Time
I run my own business, I have small kids, and I was BUSY. Then I discovered the secret of the 29-hour day. I’ll gladly share it with you, if you’re game.
Memoirs of a Working Girl Who Ate Breakfast
My name is Naomi and I’m a productivity addict. But lately I’ve experimented with other substances, like bananas and rice, with surprising results.
My New Dream for my New Year
What do I want to achieve in this world? About a year ago I gave this overwhelming question a lot of thought. I rejected many ideas and ways of phrasing them. It was important to me that the answer felt absolutely authentic and true to me. Eventually, I crafted a sentence that seemed right: With God’s help, […]
4 Reasons I Thank My Competitors Every Day
Some entrepreneurs suspect and fear their competitors, jealously guarding their territory. But I LOVE my competitors. Here’s why I thank them every day.
How to Find An Investor for Your Business and How Not to Lose Their Money
Some entrepreneurs think that finding an investor is an easy ticket to business success. Sometimes they’re right, and sometimes they’re horribly wrong.
How to Raise Your Prices – Without Losing Clients
Working hard in your business but still not making enough? It’s time to up your rates! Get tips for doing this gracefully – without scaring off clients.
When Zero Profit is a Sign of Business Success
Rivky worked non-stop on her new business but still lost money. Should she give up? Or is she doing great? Let’s discuss true success for a new venture.
Why the Chanuka Story Terrifies Me
As an entrepreneur and an activist, the moment where failure is closest terrifies me. And also inspires me to take action. Find out why…
Get a Pruzbul Before Rosh Hashana – Or Forfeit Your Debts
This Sunday night is Rosh Hashana and the last day of the shmitta year. According to the Torah, no one has to pay what they owe you unless you do a Pruzbul