During a recent Website cleaning spree, I found a giant glob of chametz. But getting rid of it wasn’t so simple!
Picture this: Seder night has arrived.
The whole house is spotless: the curtains have been dry-cleaned; the linen closet organized alphabetically; and the kids’ bikes doused with bleach.
The only problem is that in the dining room,… [Continue Reading]
Is Your Website Clean for Pesach?
March 26, 2012 By 9 Comments
What Works Better than Advertising? – Live Seminar
March 11, 2012 By 2 Comments
Are you running a web business on a budget?
Are you struggling to get Exposure? Traffic? Customers? Sales?
It sounds like you are stuck in the old small-business Catch 22 – without advertising you can’t grow but if you don’t grow, you can’t afford advertising.
Yet consider the words of Robert Stephens, founder of GeekSquad:
If I had had… [Continue Reading]
Is Blogging Your Life Mission?
February 29, 2012 By 4 Comments
Today is the 6th of Adar and my 34th birthday.
This morning I was wondering what I could do that would fill me with positive feelings on my birthday. I wondered aloud about this to my business-buddy, Batya, who shares the same birthday as me.
She asked me, “Do you remember what your Yeud is?”
She was referred… [Continue Reading]
Google, You are Not God
January 18, 2012 By 11 Comments
Do you ever get the feeling that some mighty power is looking over your shoulder, policing everything you do?
That’s kind of how I felt on Sunday when I attended SMX Israel, a lively and informative Web Marketing conference in Jerusalem.
Along with 350 others, I took dutiful notes as every expert on the podium talked about… [Continue Reading]
5 Ways to Sell More Books: A Guide for Jewish Authors
December 22, 2011 By 11 Comments
The Jewish people have long been called the People of the Book.
Apparently that was referring to the Book of Books, but nowadays it also brings to mind the burgeoning Jewish publishing industry. Mainstream publishers are in major crisis, due to the impact of emerging technologies on our reading habits. Yet in the Jewish world, the print publishing… [Continue Reading]
Make Money from Adsense – Without Inappropriate Ads!
November 28, 2011 By 18 Comments
My last post on making money from your website got an amazing response. As well as 30 comments on the post itself, it stimulated lengthy discussions on LinkedIn and Facebook groups. Obviously this is an important business topic – and also a spiritual one. Since helping each other earn parnasa is the goal of this blog, I’ve… [Continue Reading]
Can Jewish Websites Make Money?
October 26, 2011 By 32 Comments
We all love our web sites! We pour our blood, sweat, tears, bank accounts and prayers into them!
With G-d’s help, traffic gradually increases, our mailing list grows and our brand is established.
And then, at a certain point, we begin to wonder: Hey! When am I going to make some money out of this? Like real,… [Continue Reading]
A Good Ge-BENCHED Year!
September 27, 2011 By 1 Comment
Oh No… I can see a really corny pun coming…. But bear with me!
The Yamim Noraim are coming – and that means it’s time for some teshuva. Since our professional lives are so central to our existence, we shouldn’t neglect to do teshuva in this area too.
As Rabbi Yisrael Salanter said: “Worry about other people’s Gashmiyus… [Continue Reading]
Why is Google Ignoring Me?: 3 SEO Blunders That Kill Your Rankings
August 11, 2011 By 10 Comments
If I had one marketing message to my blog readers it would be this: “Do SEO or don’t bother with the Web!” This guest post addresses common SEO problems that I see all the time on heimishe Jewish websites, especially the ones that were made by someone’s neighbor’s son-in-law’s cousin who “knows programming.” Read this to learn how to fix these problem and improve your search engine ranking.
The Halachas of Facebook and Google: A Rabbi and a Web Marketer Discuss
July 20, 2011 By 31 Comments
As an Orthodox Jewish Web Marketer, I find myself with many involved questions about my Internet usage. Last week I sat down with my rabbi and asked him all my hard questions about working on the Web, Social Media and Halacha.
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