Over 11 years in business, and I’ve made every mistake in the book, ’till I finally developed my 5 Guideposts for Business Decisions. Save yourself agony!
Let’s call her Hannah Haberman.
She’s my client and I’m building a website for her personal brand. So obviously the most appropriate domain name for her site is HannahHaberman.com. In fact, it’s pretty much the only suitable domain for her site, which is all about her ideas, books and projects.
But when I checked the availability of that domain, I was annoyed to discover that the domain was already