The Best of Erev Pesach

It’s the 4th Pesach of My Parnasa, so I decided to take a magical history tour back through my Pesach Posts over the years. Here are three interesting ones that I found:

In 2013, we had the somewhat infamous: Would You Like a Side of Bacon With Your Matza?

That one explored my discovery that I was accidentally transgressing a major Torah prohibition in my business. Lots of people were alarmed by that post and discussed it on various forums around the web. Is your conscience clear?

In 2012, I decided to come clean about the fact that I was stealing the intellectual property of a nice Jewish man named Rebbe Alter in order to promote my business.

I was determined to fix that before Pesach. Reading it now, I’m impressed that I was so brave. Read about my adventures and watch the video in Is Your Website Clean for Pesach?

In 2011, this blog was less than 6 months old and I had not yet figured out it’s direction. That probably shows through in my Pesach post from that year.

If I had to sell it to you, I’d say it’s a delightful look at a chareidi neighborhood in Jerusalem as never portrayed in the news.

Happy Pesach and Chag Ha’Aviv Sameach

This year, 2014, I’m not publishing a Pesach post. If I did write one, it would be about the Exodus from mental enslavement to work and the freedom to enjoy a week-long holiday with our most precious people –  without seeing, doing or thinking even one little crumb of work.

Next year together in Jerusalem!

Springtime’s Here and Business is Blooming


Growing a business is a lot like growing a cucumber.
I know because I do both!
Let’s take a stroll around my garden, and see how my various ventures are surviving and thriving at the height of springtime.
Just Say No to Potential
Our Pomelo tree is laden with flowers right now. Each one has the potential to grown [...]

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Court Rules: Israelis Must Collect VAT for Google Adsense Income

google tel aviv

After consulting with another accountant and attorney, the content of this article should be considered uncomfirmed.
If this topic is relevant for you, sign up for updates and I’ll let you know when I get a final answer from my contacts.
Israelis who make money with Google Adsense will now have to collect VAT on all payments [...]

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Sometimes I Feel Like a Money-Hungry Hypocrite


Today I’m excited to announce an exciting new feature on My Parnasa!
But first, let’s talk about my feelings of hypocrisy.
Here’s the scoop…
Lots of people contact me to ask my business and marketing advice. They hear about me from my blog or conferences or word of mouth. They know that I am really into helping people with [...]

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How To Eavesdrop on Everything Said About You


Ever wondered exactly what top tier PR firms do for their high-flying clients?
About 10 years ago, I got a glimpse while working with Koteret, one of Israel’s leading PR firms.
One of the services they performed for their Fortune 500 clients was keeping track of “mentions.” Every time a newspaper or blog or any media outlet [...]

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Winning the Win-Win Game: Me & FreshBiz


I’ve often thought that running a business feels like a game, but I never played a game that felt like running a business.
Until last week, when I played FreshBiz.
FreshBiz is a board game invented by some Israeli entrepreneurs that is promoted as “Changing the way you play business and life,” and the inventors were offering a [...]

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