Know Exactly Who’s Reading Your Emails and When

I am not not a spy, but sometimes I feel like one. Especially since I started using a really neat tool in my gmail a few months ago.

It’s called Signals and its main function is telling you more about how people interact with the emails you send. A little desktop alert pops up when they open them, telling you how often and when they click on a link inside your email. It’s kind of like lite email marketing software for your regular emails.

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My email open rate for the last week is looking pretty healthy

When I installed it, I thought it was just schticky way to get information about other people that I don’t really need. The reality is that it’s not critical to me to have this info about the vast majority of my emails. Yet I’ve since found that Signals has been very useful to me in a few business situations and I now would not want to be without it.

For example, I knew that an old client was obviously actively considering an offer I made to them a while ago, as they suddenly reopened the last email I sent to them (6 weeks ago) several times in one day. This alerted me that this was a good time to get back in touch with them.

Now that I am about to launch a big PR campaign for a client, I expect that Signals will let me know which of the emails that I’m sending to influencers and VIPs are actually being opened, read, and considered.

The basic service is forever free, though they give you a free 1-month trial of their full service when you sign up with my link. After that, you go back to the basic service, which is probably all you need.

Give Signals a try.

Wishing you a great day,

Naomi

PS. Using software to track email interactions is definitely not spying, but it does feel a little bit that way to know more about what other people are doing than they realize you know. But now the whole world knows that I use Signals, so I guess my career in espionage is over!

4 Solid Reasons You Should Buy YourName.com Today

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Let’s call her Hannah Haberman.
She’s my client and I’m building a website for her personal brand. So obviously the most appropriate domain name for her site is HannahHaberman.com. In fact, it’s pretty much the only suitable domain for her site, which is all about her ideas, books and projects.
But when I checked the availability of that domain, [...]

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Build Your Own WordPress Website – Jerusalem Workshop

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Do you want a professional website or blog?
Don’t want to pay someone $1,000+ and get taken for a ride?
Want to be able to maintain your website yourself and have total control?
Want to add in-demand “WordPress Skills” to your resume?

The Jerusalem Hub presents a 2-part hands-on, self-directed beginners WordPress training program for women, on Monday mornings, [...]

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My Experience Manufacturing in China: An Israeli’s Story

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All the crowd-funding campaigns I’ve ever backed have a special place in my heart. But if I had to name the project that I was most proud to support, it would be this Kickstarter Campaign, run by Ramat Beit Shemesh’s Richard Nachum Kligman last June.
I don’t know Kligman personally, but his idea for a product to give [...]

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How I Found Inner Peace in this Time of War

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There is a war raging here in Israel.
Though we’re blessedly removed from the front line here in Jerusalem, I can’t escape the images of destruction that dominate the big TV screen when I enter a store; nor the constant talk of rockets raining down on Israel’s biggest cities; nor the procession of visitors coming too [...]

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Business is Booming, But I’m Broke: The Cash-Flow Crunch

At yesterday’s Temech Conference, where over 500 religious and charedi women in business gathered in Jerusalem, I must have spoken to over 100 of them personally.
As coordinator of the conference, I was in the position of expert and many of them asked me questions about their business. There were two questions that came up over and [...]

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